32 - How to create simple referral and renewal programs

Season #1

Do you have clients coming back for years and referring their friends? If not - this episode will show you how to make a few changes that will help you make tens of thousands dollars more in your business.

Here's a glance at what you'll learn from me in this episode:

-Mistakes your making when it comes to renewals

-Why you need a referral and renewal program in place

-Statistics showing the importance of repeat buyers in the service industry

-How to create a simple referral program

-What you can offer as an incentive for people to refer to you

-How to track your referral program

-How to create renewals on repeat through your offer suite

-How to automate touchpoints 

-The most important part of your client experience to ensure renewals

Timestamps:

0:00 - Introduction 

2:05 Why referrals and renewals are so important

6:05 Statistics around retention 

13:05 Referral vs. Affiliate Marketing

15:15 Joint Venture Marketing Strategy

17:00 Ideas for Referral Bonuses

20:20 How to automate touchpoints for referrals

21:25 Action Items : Decide on your referral bonus, how will you track it, how will you implement it manually and how will you automate it?

22:25 Renewal Offer System

25:15 What makes renewal conversations easy

33:08 Next Steps

Episode Resources:

Book Your Discovery Call: https://www.sarahabuckley.com/contact

Why direct reach outs are so effective

Podcast Links:

Website: https://www.sarahabuckley.com/podcasts/wealthy-work-with-sarah-buckley

Apple: https://podcasts.apple.com/us/podcast/wealthy-work-with-sarah-buckley/id1877669285

Spotify: https://open.spotify.com/show/4hoCcskjWAFmU6YwoVZi7h?si=27b63a4cea49426c

Instagram: https://www.instagram.com/_sarahbuckley/