31 - Why direct reach outs are so effective
Are you looking to book more sales calls? Listen to this episode to learn one of my favorite strategies to book more sales calls and reach more ideal clients.
Here's a glance at what you'll learn from me in this episode:
-Why people hate direct reach out as a marketing effort
-How to create safety for people to book sales calls with you faster
- Mistakes you make when doing direct reach outs
-Why you shouldn't just rely on indirect sales (funnels, webinars, automations) as your marketing strategy
-What to do first if direct reach outs are scary
-Mindset shifts needed in order to play with reach outs
- Scripts to use for 4 different types of people
Timestamps:
0:00 Intro
1:50 The oldest form of marketing you should never ignore
3:35 Why you might hate direct reach outs
5:30 Why people might be waiting to book a call with you
8:10 Inviting versus asking
9:11 Why you shouldn't just rely on indirect sales
11:11 What you can do practice asking for what you want
13:00 Mindset shifts to go for pitching and reaching out
14:20 Don't make this mistake when you go to reach out
15:27 Levels of awareness for people you reach out to
19:00 The difference between soft and hard touch reach outs
20:32 Example scripts for 4 different reach out types
1. Someone who follows you that you know of but have never talked to
2. Someone who follows you but you don't know
3. Someone who you know well - you are following each other and are reconnecting
4. Non follower reach outs
30:10 Next Steps
Episode Resources:
Book Your Discovery Call: https://www.sarahabuckley.com/contact
Write your sales page in less than two hours for your offer: https://www.sarahabuckley.com/writeyoursalespage
Podcast Links:
Website: https://www.sarahabuckley.com/podcasts/wealthy-work-with-sarah-buckley
Apple: https://podcasts.apple.com/us/podcast/wealthy-work-with-sarah-buckley/id1877669285
Spotify: https://open.spotify.com/show/4hoCcskjWAFmU6YwoVZi7h?si=27b63a4cea49426c
Instagram: https://www.instagram.com/_sarahbuckley/
