LAUNCH BY DESIGN
In 90 days, you'll have a launched offer, a client-filling sales system, and a strategy you can run again and again - with 1:1 support every step of the way.
BOOK A FIT CALLFor coaches and service providers who are ready to become the obvious choice in their space... Launch by design is a high touch 1:1 business mentorship program designed for coaches and service providers that are ready right now to create, launch and scale their core offer.
+ You've been at a plateau or on the edge of a breakthrough for a while now and you're done trying to get there alone.
+ You're ready for multi-six figures but you don't have a system that gets you there consistently.
+ You're excellent at your work but marketing feels like a second job you never signed up for.
+ You are a non-techie CEO that wants to learn how to create systems from someone who’s an expert marketer in the digital space.
+ You know you have gaps in your marketing knowledge and you're finally ready to close them
Launch by Design combines proven launch strategy with the inner work that makes executing it actually feel possible - so you stop getting in your own way right before the breakthrough.
Your brand is growing and people are loving your programs and offerings. You’ve got good ideas and goals but struggle with strategic direction.
What's missing is someone who knows your business as well as you do, sees the gaps you can't, and has the strategy to turn what you're already doing into a launch that fills your offer, grows your audience, and repeats. Launch By Design works for group programs, 1:1 services, retreats and memberships.
We have students who are succeeding with launching offers in all kinds of niches:
- Health & Wellness
- Executive & Leadership Coaching
- Life Coaching
- Retreats / Live Events
- Career Coaching
- Yoga Teachers
- Healers
- Legal
- Parenting
- Book Publishing
- Digital Marketing
- Business Coaching
- Counselling & Psychotherapy
- Photography & Videography
- Business Operations
- Tutoring
- Massage Therapists
marketing is about belonging.
there is an entire mindset (and magical) method of launch by design that makes business feel simple.
In three months, you’ll be guided step-by-step to…
clarify your ideal client avatar > so clients are magnetized to you.
create a results driven offer > where you speak directly to where someone is at in their journey and where you will take them
master speaking about what you do > using organic marketing + relationships that creates connection and belonging
define your methodology > what makes you and your process stand out for 1:1 or 1:many work
fill your offer without the chase > so sales becomes a natural next step from the marketing you've already built
step into the role of the obvious expert in your space > so your authority does half the selling for you
implement systems + tech > that support an incredible customer experience and support you with renewals and referrals
BOOK A FIT CALL
YOU'RE READY FOR LAUNCH BY DESIGN IF →
YOU HAVE SHINY OBJECT SYNDROME WITH OFFERS
Your phone is full of ideas and you're genuinely excited about all of them - but without a clear system to prioritize, none of them get the launch they deserve. You want a simple system that turns your offer → consistent, predictable revenue.
YOU HAVE BIG DREAMS FOR YOUR BUSINESS
You don’t just want “more money”. You want to wake the world up, lead a community, speak on stages, and make an impact – and you know more money is the key to more impact.
WHEN SOMEONE ASKS “WHAT DO YOU DO?”
... you’re not impressed with your own answer because you sometimes can’t articulate the process you take someone through. You want to dial in your positioning, so you stand out and become a category of your own.
YOU'RE DONE WITH MARKETING THAT FEELS GROSS
You've tried the pushy tactics, the formulaic funnels, the copy-paste strategies & none of it felt like you. You want a way to grow that's built on real relationships and actually reflects the quality of your work.
YOU WANT TO GO “ALL IN”.
Enough half launched ideas and inconsistency – you are ready to get clarity, lock in your marketing strategy, and start booking sales calls with efficiency and enjoyment.
If that sounds like you... Launch by Design is exactly where you need to be.
This is a 1:1 marketing launch school for coaches, creatives, and service-led entrepreneurs to stop circling your best idea and start building the launch system that turns it into consistent, repeatable revenue.
Your offer. Your marketing. Your sales system. Built together, in 90 days
- Master the principles of MARKETING.
- Elevate your SALES.
- Amplify your MESSAGE.
- Play at a bigger level.
- Become a category of ONE.
Here's what you can expect.
Launch By Design
Your 90-Day 1:1 Mentorship Includes:
- A Custom 90-Day Marketing Plan
Written specifically for your offer, your audience, and where you are right now - so you're never guessing what to do next.
- Bi-Weekly 1:1 Sessions
Deep dive calls where you review copy, work through strategy, get unstuck, and keep moving. This is where the real work happens.
- A Founding Strategy Session
Where you and I map out your ideal client avatar, your offer, your messaging, and exactly what success looks like for you over the next 90 days.
- Direct Access to Sarah via Telegram
Between sessions, when you have a question, an idea, or need a gut check - I am there. This isn't a course you do alone.
- Proven Marketing Strategies, Templates + Guides
Everything you need to execute - without starting from scratch or spending hours googling what works.
- Program Consulting for Client Experience
So your clients get an exceptional experience that creates referrals and renewals on the back end.
Prefer to have everything built for you?
A small number of done-for-you spots are available each quarter for founders who want the full strategy designed, written, and executed for them.
YOU MIGHT BE THINKING....
“Launching just isn’t my thing…”
Well it is about to be ;) Sales is the foundation of any business and when you learn how to create a system to sell, communicate your work and story in a way that feels clear with who you are - sales become a by-product.
“But my industry is saturated…”
Most industries are crowded with people saying the same thing. Launch by Design helps you articulate your perspective + unique story so there is nobody that can compare to you.
“But I’ve tried posting consistently and nothing happened…”
Consistency isn’t a strategy. Together we will turn your ideas, experiences, and expertise into messaging that actually moves people to take action not just think you are inspiring.
“But I don’t want to be online all the time…”
You don't. The goal is simple systems and content that attracts the right people without consuming your life.
“But I’m not great at writing or marketing…”
Launch By Design gives you frameworks, templates and ME so your ideas become clear and you create compelling content without staring at a blank screen.
What past clients have said...
“Sarah helped me use marketing systems in the back end of my business I didn't even know I could implement, that resulted in $100,000 of sales from clients in half the time it took in the previous year."
– Meghan, [CEO of Next Step Education]
“I had a $21,000 month during pre-enrollment when I thought I had "no marketing and audience". With Sarah's support, I've never done something this fast, this clear and brought my vision to life."
– [Juliana Ashley], [Executive Coach + Leadership Academy]
“I had a $21,000 month during early bird enrollment and a sold out retreat in two months due to the marketing systems I put in place under Sarah's guidance. Since then I have used this repeatable process for 3 more events and feel confident in my strategy."
– Chloe Groudas, [CEO of Opic Adventures]
IMAGINE MAKING MORE MONEY IN ONE MONTH THAN YOU DID ALL LAST YEAR.
- Your offer is clear and positioned so well that people say yes without hesitation
- Your marketing explains your work in a way that makes buyers feel immediately understood
- Your sales system is simple, repeatable, and working even when you're not
- Every effort you make flows into the next - building momentum instead of feeling like you're always starting over
- You had a clear core offer with positioning that has people say I want to buy this
-You could skip the ‘learning things the hard way’ part right to crushing all your goals in your launch.
All your efforts were aligned, flowing one into the other to create consistent revenue.
What it's like to step inside Launch By Design.
Meet Annette: Author and Intuitive Design Coach
She was launching her first book when she realized she needed to capitalize on her online business to leverage her book launch. She had two websites and no landing page to capitalize on the book traffic. We got to work right away with consolidating her tech, working with the publisher to put a resources page in the book, driving to her new website and creating a funnel to lead to her offers. Now? She is a best selling author and capturing leads on the backend of her book every day because of the marketing strategy we put in place.
Hey It's Sarah! :)
I am a marketing expert and leadership coach and have been studying business for over a decade. As someone who scaled a startup company to an Amazon acquisition through digital marketing - I fell in love with the art of marketing early on in my career.
Since then I have been helping online business owners turn their ideas into services, group programs, digital products and build businesses that support the life they actually want.
Over the last 5 years, I’ve helped 50+ students gain clarity and launch their offer. But I didn’t start here.
- I walked away from a well-paying corporate job
- My first launch made $2,000
- My launch after that made $0 (this one hurt)
- And a fear of public speaking almost took me out
But today? Multi five figure launches are the norm. Because what works isn’t complicated. If you’re doing all the things but still wondering what’s working, I’ve made the mistakes so you don’t have to. You’re not alone. In fact, you’re in the exact right place.
If I could go back and hand my earlier self one thing... it would be this. A proven system and someone who actually knows what they're doing in your corner.
You've been building alone long enough.
Let's get on a 15-minute fit call and figure out exactly what your launch needs.
